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Brand Design
Displayed below are creative brand design projects where I arrived at the concept, designed the individual assets and undertook production myself unless indicated.
Brand - Morning Show
Iran International - Washington DC
Morning Show
Prescribed to be the flagship show broadcast from the new Iran International facility in Washington DC, the brief was to create a brand with fanfare and colour.
With the title of 'New Day' I used the phenomenon of sunrise to inform the look and feel. The complex array of components needed for a live show has many moving parts, and a huge amount of people to work together.
* Thank you Saad Ahmed/David Bland (3DS Max/Viz)
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Iran International
2020 US Elections (contract)
Brand - US Election
A huge event with high expectations for any broadcaster. Data-led automated graphics output systems had to be defined, designed, animated accommodating technical boundaries, tested and rehearsed - for full screen HD but also for the huge on-set videowall.
The strong diagonal accent from the "2020" element of the logo steered the visual identity toward a bold and clean typographic platform.
* Thank you Ali Chakav (Logo)
Poetry Foundation
Brand - Poetry Foundation
Literature Festival Promotion
Printed magazine insert flyers for high-end publications sold in the South West of England.
The brief was for standout contemporary graphic design that radically juxtaposed the aesthetics employed by the magazines themselves (at that time...), and other printed promotion inserts.
Usken Bespoke Furniture
E-Brochure
My own company, founded in 2005.
I successfully completed an advanced carpentry course, begun Usken as a designer-maker which soon employed other makers whilst I continued to freelance as a motion designer. As my family grew and I escalated the professional ladder in motion graphics I reluctantly stopped trading in 2011.
Brand - Usken
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